SUPER73 SOCIAL ADS
Super73 is known for having a strong social media presence, with a following on Instagram of over 331k. Their 2022 lineup of new e-bikes was inspired the nostalgia of the 1980s. I was challenged to create ads for them using provided lifestyle imagery that looked like they were designed in the height of that era. These images capture the neon drenched fantasy landscapes of 80s advertising and the sheer thrill of riding a Super73.