CONAIR SCUNCI SEASONAL PROMOTIONS

halloween copy.jpg

Let’s be honest, holiday art can be very tacky, but it doesn’t have to be! Seasonal promotions provide retailers with a unique opportunity to develop fresh products with recognizable aesthetics year-round. With both Scunci and Conair promotions, seasonal concepts and promotions were developed every quarter. Of course there are expected elements with every season, black and orange for halloween, red and green for christmas, ect… my approach is always to marry the expected with something unexpected: a hint of nostalgia, an unexpected pattern, a handmade quality, and overall: fun and exciting design. These promotions were done for some of the biggest named retailers: Target, Walmart, CVS, and Ulta just to name a few.

Role: Designer, Imaging director, Production Artist
Photographer: Peter Pezella
Retoucher: Erik Schaffer
COPYWRITER: JOE FRANGO

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Brandsmart in-store signage